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Jan 15, 2010

Pandora TV, Korea's leading video sharing operator, reached an agreement with SBS, one of the nation's major terrestrial broadcasters, to allow the uploading of short video clips from SBS without prior permission. Under this agreement, users can upload edited or original SBS programs, no longer than three minutes in length, to Pandora website under CC licence (BY-NC-ND). Most programs including soap operas, entertainment and sports that have been aired this year are applicable except news programs. The uploaded contents are also allowed to be streamed on other community sites.

Both parties expect that while users would enjoy more and easier access to free video clips, this agreement will also offer a win-win solution for both video sharing operators such as Pandora TV and content providers especially in dealing with copyright infringement issues.

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